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The ‘Original Research’ Hack: How a 200-Person Survey Got Us 47 Backlinks

The ‘Original Research’ Hack: How a 200-Person Survey Got Us 47 Backlinks

by Ayesha Mansha | May 20, 2026 | Content Strategy

Conducting a 200-person survey is a powerful “Original Research” hack to earn high-quality backlinks. By gathering unique primary data, a brand becomes a citable source for journalists and content creators, bypassing transactional link-building. Memorable...
Content Decay Analysis: How to Spot Posts That Are About to Die (Before They Do)

Content Decay Analysis: How to Spot Posts That Are About to Die (Before They Do)

by Ruslan Smirnov | May 18, 2026 | Content Strategy

Content decay is the gradual loss of traffic, rankings, and engagement as articles become outdated or competitors publish stronger content. This article explains how to spot early warning signs like falling CTRs and ranking drops, analyze declining pages using SEO...
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    My journey began with researching of the importance of graphic design; I researched how to start an advertising agency and design websites and blog posts that communicate effective SEO strategies to clients.

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